King’s Distributive Education Clubs of America (DECA) program participated and won in the district competition under the new leadership of business teacher and DECA advisor Barbara Swann. DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality, and management while in high school.
“DECA program is about getting entrepreneurs to college and helping them be more successful in business and teaching them how to travel and how to get internships and jobs,” said senior Zion Garrett.
Students successfully competed and won in three categories: Apparel and Accessories Marketing, Sports and Entertainment Marketing, and Hospitality and Tourism Marketing.
“The competition turned out really well,” said DECA advisor Barbara Swann. “Students competed and won.”
Preparing for this competition was not easy. It took a lot of study and preparation time. The key to doing well is how the Crusaders practiced for the actual competition.
“I practiced on marketing strategies. Teaching myself new algorithms and teaching myself more about business, more about marketing. I applied it to apparel and accessories,” said Garrett.
Students choose to be in the program because it gives them various avenues to become successful in life and prepares them for the professional world. Additionally, it assists students focus on defining their college and career goals.
“I choose to be in the DECA program because I want to open my own business. DECA helps educate me with that process,” said junior Tajuana Hudson.
Swann, a previously retired teacher, decided to come back to the district and join the King team.
“I’m excited to teach at King. I am a retired Detroit teacher who came back to teach,” said Swann.
